Small business marketing tips and advice | Marketing Donut
Time 2021-11-25 07:23:14Web Name: Small business marketing tips and advice | Marketing Donut
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keywords: description:Get help on key small business marketing topics such as ecommerce, social media and online marketing. Skip to main contentHELPING SMALL BUSINESSES SUCCEED
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Follow usLooking for something?Marketing strategyOnline marketingSocial mediaMedia advertisingCustomer careSalesMarket researchDirect marketingExhibitions and eventsPRMoreMarketing strategyUnderstand your customers and choose the right marketing methods to reach them.
Also in this topicYour marketing planSWOT analysisYour target marketProduct developmentBrandingPricingMarketing recruitment and managementExportingRetailCost-effective marketingOnline marketing
Promote your business via email, content or search marketing, or sell online
Also in this topicYour websiteEcommerceSEOOnline and PPC advertisingEmail marketingApps and online toolsContent marketingSocial media
Learn how to use social networks to connect with customers and build relationships.
Also in this topicTwitterFacebookLinkedInInstagramPinterestSocial media strategyMedia advertising
Advertising puts the right message in front of the right people at the right time.
Also in this topicMedia advertising strategyPress and directory advertisingWriting an advertisementBillboards and outdoor advertisingRadio, TV and cinema advertisingSponsorshipCustomer care
Good customer care can help you develop better, more loyal customer relationships.
Also in this topicUnderstanding your customersCustomer loyaltyCustomer serviceSelling more to existing customersCustomer complaintsSales
A sales strategy brings in the money that enables your business to survive and grow.
Also in this topicSales strategySales lead generationSales techniques and negotiationsSales managementSales presentationsTendering for contractsSales tools and technologyTelesalesSales agents and distributorsMarket research
Market research gives you useful insights to help guide your business decisions.
Also in this topicNew product researchSector trendsQuestionnaires, surveys and focus groupsMarket analysisBenchmarkingChoosing a market research agencyDirect marketing
Direct marketing can be a good way to generate sales from existing and new customers.
Also in this topicRunning a direct mail campaignCreating a mailshotYour mailing listLeafletingMobile and text marketingExhibitions and events
How displaying and networking at exhibitions and events can benefit your business.
Also in this topicExhibitingVisiting a trade showNetworkingHolding your own eventPR
How to attract the attention of editors and journalists to get media coverage.
Also in this topicPR opportunitiesHandling bad publicityWriting a press releaseBuilding relationships with the mediaClose topics
Article
Why benchmark your business?Rather than being a pointless exercise in data analysis, benchmarking can help you to identify areas where you can make changes and make your firm more profitable.
Online marketingArticle
How to write effective email newslettersDo your customers read your email newsletters? Are they bringing in business or turning people off? Find out how to improve your email marketing.
Social mediaArticle
Get started with Twitter in your businessTwitter should not be used simply to broadcast sales messages all day, but often it can drive sales. Find out how to start using Twitter for business.
Media advertisingFAQs
Writing an advertisement FAQsMake sure you know exactly what you want the reader to do as a result of seeing your advertisement - these FAQs will help you get it right.
Customer careArticle
Customer care for small businessesCustomer care should be at the heart of your business if you want to build customer loyalty and bring in new business. Edwina Hughes explains.
SalesArticle
Create an effective networking strategyNetworking can help you generate new sales leads, deepen connections with existing contacts and learn useful information about your markets.
Market researchArticle
Checklist for customer satisfactionRetaining customers is cheaper than finding new ones. Customers become repeat purchasers because they like your product and appreciate your service.
Direct marketingArticle
How to learn from your marketing mistakesIt’s not easy marketing any business. You have to take risks and sometimes they don’t pay off. But your mistakes can provide valuable lessons.
Exhibitions and eventsArticle
Dos and don'ts when exhibitingThere are some definite dos and don'ts when it comes to exhibiting at a business exhibition, trade event or consumer show - follow these expert tips to make the most of your investment.
PRArticle
Planning your PR and content marketing FAQs18 FAQs explaining how to plan your PR and content marketing to publicise your business in newspapers and magazines and on websites, TV and radio
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