Toy Entertainment Packaging Brand Licensing Design - Design Force

Time 2021-11-20 18:19:26

Web Name: Toy Entertainment Packaging Brand Licensing Design - Design Force

WebSite: http://www.designforceinc.com

ID:241759

Keywords:

Packaging,Entertainment,Toy,Brand,Force,Design,Licensing,

Description:

keywords:
description:The leading packaging and brand licensing program design consultancy for global toy and entertainment brands.

Design Force

The Leading Design Consultancy to the Global Brand Leaders in Toy EntertainmentThrough packaging and brand licensing design, we help our clients establish strong emotional connections between their brands and consumers by creating powerful brand experiences that engage, excite, entertain, inspire and influence their decision to buy.Packaging" alt="PJ Masks
Packaging">Entertainment OnePJ Masks
PackagingViewSuperhero Kindergarten
Style Guide" alt="Stan Lee's
Superhero Kindergarten
Style Guide">Genius Brands InternationalStan Lee's
Superhero Kindergarten
Style GuideViewPackaging" alt="U.S. Soccer
Packaging">U.S. Soccer FederationU.S. Soccer
PackagingViewAmazing Friends
Style Guide" alt="Spidey and his
Amazing Friends
Style Guide">Marvel EntertainmentSpidey and his
Amazing Friends
Style GuideView Dungeons ">Learn More

Research Creative StrategyCharacter Art IllustrationDesign Elements DevelopmentProduct DesignStyle Guide DesignBrand DesignPackage DesignLicensed Product Package DesignStructural DesignRetail DesignGlobal Brands We Work WithAnd these are just a few.

Our focus is niche, but our reach is global. When you’ve been providing the toy and entertainment industries with great design for more than three decades, you can‘t help but make a few friends around the world. But, we never take our clients’ trust in our expertise for granted and we never lose sight of how fortunate we are to work with these incredible brands. Seeing retail shelves filled with the products and packaging we‘ve helped our clients create and the delight that it brings to their consumers never gets old.

“Design Force has been one of our “go-to” design resources for the better part of the last two decades. Whether they’re helping us refresh the package design for our evergreen brands, or establishing a design system for a completely new brand, they never disappoint! Their expertise in developing a cohesive packaging look that works seamlessly across product segments and their innovative approach to structure design make them a valuable asset to the Spin Master creative team.”

Kris JacksonSenior Director, Visual Branding, Toronto, Spin Master Ltd.

“It was amazing to work with the Design Force team on our most recent licensing style guide project. They provided us with great design solutions while accommodating our aggressive timelines. They were extremely patient with all of our feedback and the project was a success for the brand and for our company. We’re glad to have partnered with Design Force.”

Sandra JoSenior Manager, Licensing Product Development, Sega of America, Inc.

“We’re excited about what Design Force created for the WAL! We were blown away by how well the new logo captures the essence of our league. The design is classic and bold, with just enough attitude to stand apart from every other league out there. Their hard work gave us a solid visual base to build upon as the WAL continues to grow and dominate the sport of arm-wrestling!”

Steve KaplanPresident Commissioner, World Armwrestling League

“Look at their work, read the testimonials, follow Ted's thinking. Try to find someone better. I dare you. Having spent more than 30 years in the design field, including 24 years at Hasbro in creative roles ranging from package designer to Vice President of Global Creative in Licensing, I've worked with countless designers and design agencies. To say that Design Force “gets it” is an understatement. Your design budget simply cannot be better or more wisely spent.”

Michael ProvostVP Global Licensing, Kent International

“While at Toys 'R' Us, I worked with Ted and the Design Force team on the brand repositioning, brand identity and package design refresh, and style guide development for one of our biggest private label brands. Many demographic and cultural factors were taken into account during the pre-design process. Under Ted’s direction, his team employed the perfect balance of design and marketing savvy to execute effectively against our global brand strategy.”

Arline WallFormer Global Brand Director, Toys R Us

“I’ve known Ted for as long as I’ve been with Marvel, and have relied on Design Force as a valued design partner on countless high-profile packaging and style guide design initiatives over the years. Their understanding of the Marvel Universe combined with their industry expertise, research and design approach, and passion for what they do make every project a success. And, they’re an absolute pleasure to work with!”

Chris FondacaroEVP Global Brand Franchise Planning/Creative Services, Marvel Entertainment

“The Design Force team truly established a powerful and consistent retail presence for the Thunderbirds Are Go brand. They created a great look for our animated series’ packaging program, with guidelines that are intuitive and easy for our licensee partners to follow. We love how perfectly the design extends across the packaging for Vivid Toys’ entire line of products.”

Sarah BainesVP Franchise Marketing for Thunderbirds Are Go, ITV Studios

“We decided to work with the Design Force team on the consumer product style guide and packaging program for The Nut Job 2 because of the world-class work they do for the global brand leaders in the entertainment industry. And they far exceeded our expectations! They perfectly captured the essence and attitude of the film and provided us with a powerful tool for our licensee partners.”

Elena LeeAssistant Manager, International Business, Redrover Co., Ltd.

From the Blog:

11.15.2021Ted Mininni Toy and Entertainment Packaging Designed in the Context of Retail

Packaging for toy and entertainment brands, whether licensed or non-licensed, can't be successfully developed without first considering its context at retail. After all, it won't exist in a vacuum in the retail environment, so it shouldn't be designed in one either.Gain insight by conducting a retail auditThe … Read More

10.27.2021Ted Mininni The Original Super Soaker: Package Design Under Pressure

This past weekend, while digging through a storage unit filled with toy packaging that our company has designed over the past three decades, I came across the package I designed for the original Super Soaker water gun while employed as Art Director for Larami toys back in … Read More

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November 2021 Packaging Our Fascination with Space Exploration

Let’s face it: most of humanity can say that 2020 was one of the most difficult years of our lives due to the COVID-19 pandemic. Most of us wince at the mere mention of the number. But, as is the case with almost every crisis that we’ve … Read More

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The leading packaging and brand licensing program design consultancy for global toy and entertainment brands.

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