Easy to Customize WordPress Themes

Build your custom website with one of Puro's themes and your choice of Page Builder plugin.

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Puro Theme Features

Easy Setup, Loads of Flexibility

Get your theme setup in minutes with just the basics or dive in deeper and fully customize your site with just the right amount of settings.

Helpful Documentation

For those moments where you just aren’t quite sure, our documentation is ready. From basics to in-depth theme settings, it’s all here.

Fast & Friendly Support

We're standing by to answer any general or theme-specific questions you may have. Professional support when you need it most.

Ready for Your Favorite Plugins

Our themes are compatible with all the major you know, love, and rely on. Page Builder, WooCommerce, and Jetpack, just to name a few.

High Quality, Vetted, Secure Code

Based on the benchmark Underscores starter theme, our theme code is thoroughly vetted and secure.

SEO Optimized

Puro's code meets the latest SEO standards giving your site the best chance of ranking well.

Crisp, Clean Designs

Keep the focus on your content and imagery. Puro's designs are crisp, clean, and sure to give your site the best chance of success.

Responsive, Mobile Ready

Designed for the mobile environment, our themes are responsive and look great on tablets on phones.

Built for Speed

Increase your site's page views and search engine score with a great load time. Our code is lightweight and optimized for speed.

What Our Users Have to Say

Easy to customize, nice options and works well with lots of good plugins.


WordPress.org Profile

Super friendly theme full of great features. Took my website from the dark ages into 2016 with a big splash! Highly recommended.


WordPress.org Profile

Clear and easy to implement.


WordPress.org Profile

Latest From the Blog

Remove WooCommerce Marketing Hub

WooCommerce version 4.1 adds a new top-level menu item labelled Marketing which links to the new WooCommerce Marketing Hub. If you’d like to remove the Marketing Hub from your WordPress installation, the following filter can be applied.

Customizer Settings Export/Import

If you’ve ever wanted to backup or export your WordPress Customizer settings, there is a plugin for you. Customizer Export/Import by The Beaver Builder Team is a huge time saver. If you’re starting a new WordPress site and want to import the Customizer settings used on a previous site then this plugin is awesome. However, […]

View All Your Jetpack Modules in One List

Jetpack is awesome, we use it here on purothemes.com and directly integrate many of its modules in our themes. Polestar’s Featured Content blog slider is a good example of this. Before Jetpack revamped its design you could easily view all your modules in one list. If, like us, you miss that view we have good […]

Build a Portfolio with Widgets for SiteOrigin and Jetpack

In this tutorial, we’re going to explain how to create a beautiful portfolio to display your work. The end result will be theme independent meaning your portfolio will remain in place, no matter the theme you use.

Copy/Paste Widgets with Page Builder by SiteOrigin

Page Builder 2.5 now offers widget copy/paste. If you haven't seen this awesome new feature, take a look.

Ultra Theme Settings Have Moved to the Customizer

Ultra's Theme Settings have been migrated to the live updating Customizer.

Puro Theme Settings Moved to the Customizer

We’re pleased to announce that the Puro update will migrate Theme Settings to the WordPress Customizer.