Eric Schwartzman

Web Name: Eric Schwartzman






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Digital Marketing Strategist

I am an organic digital marketing consultant, author and keynote speaker with 20-years experience in internet marketing, web marketing, and online marketing in a variety of industries with tactical knowledge in:

JournalismStorytellingContent marketingEcommerce marketingSearch engine optimizationDemand and revenue generationStacks, automation and funnelsSocial media marketingDigital PR campaignsConversion rate optimization

I'm also a digital marketing keynote speaker, author, trainer and coach. And my social media training courses have more than half a million enrollees.

Contact Me

Organic Digital Marketing Services

Content Marketing

Every company has a website, which means every company is a media company, because a website is digital media. But not everyone has the chops to create compelling content that lures the right traffic to their website. I lead, teach, and facilitate content marketing programs that convert web traffic into leads, opportunities, and revenue. Content marketing is central to organic search optimization. I help clients develop a competitive content marketing strategies, standard operating procedures, and effective content marketing programs.

Search Engine Optimization (SEO)

I'm an SEO consultant with nearly two decades experience getting companies ranking for high purchase intent, buyer oriented keywords in highly competitive markets. I've led search engine optimizations for B2B and DTC ecommerce companies a variety of industries. Keyword research is foundational to all digital marketing initiatives. Through a structured approach, I teach clients the fundamentals of SEO process so they eventually learn to boost and maintain their search rankings autonomously. 

Conversion Rate Optimization

I increase the number of visitors to your website that become leads, opportunities, and customers. Using data-driven lead generation tools and tactics, I generate marketing qualified leads that become sales qualified leads. Through funnel optimization, gated content, innovative offers, chatbots, social media widgets, email signup forms and more. I also set up and configure website usage analytics, search engine visibility monitoring, website performance analytics and user experience analytics. 

Digital Marketing Strategy

Digital marketing is now central to all marketing. If you can't do transact business online, you can't compete. Every digital customer touchpoint should make it easy for people to do business with you. As a digital marketing consultant, I help clients generate and convert demand into sales pipeline. Through demand generation, conversion rate optimization, outsourcing and revenue alignment, I help my clients grow their businesses 2-5x in 6-12 months without adding FTEs.

Web Marketing Services

I have scoped, specified and led the design and development of best-of-breed and vertically integrated web marketing stacks that are interoperable with CRM and ERP solutions. I am a digital business analyst requirements with experience gathering and documenting business requirements. I am also fluent in Business Process Modeling Notation (BPMN). I have extensive experience overseeing the deployment and integration of digital revenue engines that align marketing, sales and service against common KPIs. 

Social Media Marketing

I've led social media marketing initiatives for Boeing, Johnson & Johnson, LucasFilm, Toyota, the US Dept. of State, the United States Marine Corps, and many others. I help clients integrate social media marketing into their broader marketing campaigns to achieve measurable KPIs. Conversations on social networks move in real-time, which makes outsourcing social media account challenging. My Social Media Pivot Program gives you the expert guidance you need to get more followers and build a community in just 12 weeks.

What My Clients Say

Ross Halleck

Halleck Vineyard

Eric grew our online presence over 1000% in under 12 months.

Vanessa Yanez

PRSA Silicon Valley President

Eric presented a riveting keynote about pivoting to digital marketing.

Alex Hyde-White

Punch Audio

Eric got us ranking on page one of Google organic search results in less than 90 days.

Constance Hubbell

The Hubbell Group

Eric is a real expert. If you have the privilege of hiring him, you are truly fortunate.

Jodi Bressler

U.S. Foreign Service

We had many colleagues from other Embassies across Europe who said they wished they could have had the whole day with him. That is how useful and enjoyable his presentations and interactive training has been for us.

Cynthia Caramico


"Eric delivered a strong presentation in a short period of time and was able to convey a sometimes overwhelming topic into a simple one."

Michael Kroll


In addition to being a subject matter expert, Eric is a skilled practitioner who understands (from experience) how to leverage new media communication channels for maximum message reach and impact.

Lonnie Hodnett

Sentry Sports Lighting

Eric got us a page one ranking on Google. He is a master digital marketer.

Don Kilburg, Ph.D.

US Dept. of State

“I've always benefited greatly from his input, not only as a great trainer, but also as someone who knows how to use complex data analytic platforms for strategic communications.”

Betty McNerney

Michigan Chamber of Commerce

"Eric is perhaps the best instructor, teacher, strategic thinker I've encountered period."

Hans Schulz

Inter America Development Bank

"Eric honed in our competitive advantages and provided constructive suggestions for building capacity and converting digital media activities into business growth."

Stacy Knott


"We implemented his tips and are seeing amazing results!"

Colleen Seaver

Public Relations Society of America

Eric can take a digital immigrant who barely understands email & have them walk away with a strategic plan.

Billy Howard

Howard Industries

I'm floored by Eric's ability to generated qualified leads online. He delivered 300% growth!

Online Marketing Consulting Services

Grow your online business 2-5x in 6 to 12 months with my online marketing consulting services.

Drive traffic, generate demand, collect qualified leads, build your online authority, get featured on top websites, and convert leads into revenue on your website.

Activate owned, shared, earned, and paid digital marketing campaigns quickly and efficiently.


I'm Published In...


Fast Company

Small Business Trends

Top Rank

Marketing Profs

convince & convert


Sales Hacker

PR Daily


Spin Sucks


Muck Rack


Business Insider


Brian Solis


Eric Schwartzman

Digital Marketing Consultant

I'm a native Los Angeleno, husband, father, and tennis fan.

As a digital marketing consultant, I have 20-years of experience serving clients such as Boeing, Johnson & Johnson, Toyota, the United States Marine Corps, and hundreds of SMBs.

As a global online marketing consultant, I advise, train, facilitate, and coach individuals and organizations on how to grow revenue by pivoting to innovative online and internet marketing initiatives.

I have over 450,000 digital marketing students online. I wrote the first book on B2B digital marketing and a new book called The Digital Pivot: Secrets of Online Marketing. I founded and sold a successful digital marketing SaaS startup and was the Chief Revenue Officer at a $1B B2B.

Full BioRafa bombed at the BNP Paribas Tournament at Indian Wells in Palm Springs, California.

Digital Marketing Guides & Reports

Get the Digital Marketing Pivot Guide

What Does a Digital Marketer Do?

Digital Marketing with Earned Media

Digital Marketing Media Monitoring Guide

Startup's Guide to Digital Marketing

Digital Marketing News, Tips & Tricks > Subscribe

Schwartzman & Associates, Inc.

1458 East 58th Place

Los Angeles, CA 90001

Contact Eric

Digital Marketing Resources

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