Back at it with our 2nd annual Pitchfest Nonprofit Edition

For the second year in a row, our minds are blown.

When we started the nonprofit edition of our Pitchfest initiative in 2021, we could only have imagined how many courageous women we’d get to know who are doing the truly hard work of creating impactful programming to support other women.

In this second annual Pitchfest Nonprofit Edition, we’re even more in awe and properly inspired! This year’s applicants shared stories of missions and causes so hard-hitting, we decided to switch up our usual pitch-forward programming and shift gears to a workshop focus where we could dig into new ways to connect in community.

What we really needed was a kitchen table where we could sit with these stories and understand the gritty, practical ways we could help the individual goals of each organization. So we built and filled up our own version of that kitchen table by inviting back a few past finalists and serving up key roundtable discussions with T9 team members, veteran activists, and local leaders. Because we know that it’s not the kitchen table that’s important, it’s who gets in there to pull up a seat.

Before we got down to the nitty-gritty pitching, finalists got to pick up practical strategies in branding and content workshops with T9 marketing pros, ask a bunch of questions in 1:1 mentor meetings, and learn all about power tools at Girls Garage, a local design and construction school.

Now, about those Finalists! (more…)

Mothers of Invention

Some call us creators, inventors, and trailblazers. Others call us “mom.” But we’re a band of women just like you.

We are athletes and designers, product testers and product users, outdoor adventurers
and playground monitors, and we deserve gear that fits our bodies, our lives, our adventures.

For over three decades, we’ve been solving the tricky performance apparel problems for women athletes and adventurers. Let’s call them “Women’s Problems.” (more…)

Free Surf Lessons

Color the Water is changing the surf narrative in southern California — from the territorial and exclusive Blue Crush-esque scene to an inclusive community where people of color are stoked to paddle out, catch waves, and connect with their power in the ocean.

Lizelle Jackson is the force behind that change. A former collegiate athlete, it wasn’t until her 20’s that she dove into the sport. Often the sole Black woman surfer on the coast of southern California fighting for every wave, she faced head-on the lack of representation and safe space for people of color in the sport.

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The Rise of Difficult Women

That’s us. Difficult and proud to be.

Since the passage of Title IX legislation in 1972, we’ve blazed trails, rooted our cleats in the clay, and anchored ourselves on the mountaintop.

Over the past 50 years, stats show women’s participation in sport has increased by more than 1000% at the high school level and more than 600% at the college level. (more…)

Women of the Last Frontier: Racing Alaska’s Iditarod

The Iditarod is a thousand mile dog sledding race in which human and animal athletes team together to survive more than 10 days through Alaska’s cold AF tundra, a desolate wilderness of leading, risking, and owning every turn. It’s one of the few races where women and men compete alongside each other for the exact same distance, at the exact same time, with… you guessed it… the exact same rules.

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