KnowThis: Marketing Tutorials, Book, Links and More - KnowThis.com
Time 2020-12-09 10:03:47Web Name: KnowThis: Marketing Tutorials, Book, Links and More - KnowThis.com
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Allison Myers, marketing manager for a small company in the dietary supplements market, cannot understand why product sales are not expanding despite the launch of the company’s first television advertising campaign. As she convenes a meeting with her marketing staff, Allison wonders if the ad was a mistake and whether it would have been wiser to spend the company’s limited marketing funds on other promotional methods.KnowThis: Marketing Basics, 3rd Edition offers detailed coverage of essential marketing concepts and is ideal for the marketing novice, the marketing educator, the marketing professional and anyone else who needs to know about marketing. This book includes more than 60% new material not found on KnowThis.com.KnowThis.com offers our own Marketing Mini-Cases covering a wide-range of marketing issues. This website uses cookies to improve visitors' experience and also may be used by advertising services. To change or remove cookies click HERE Close Close GDPR Cookie Settings About Cookies Strictly Necessary Cookies 3rd Party Cookies About Cookies KnowThis.com uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognizing you when you return to our website and helping us to understand which sections of the website you find most interesting and useful. For more information on our use of cookies see our Privacy Statement. Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to disable cookies again. This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages. Keeping this cookie enabled helps us to improve our website. Please enable Strictly Necessary Cookies first so that we can save your preferences!<<< Thank you for your visit >>>
Since 1998 offering FREE detailed tutorials and other resources for professionals, academics and students in marketing, advertising, sales, research & more.Websites to related : P2P Research Institute
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