katybaker
Time 2021-11-15 06:10:45Web Name: katybaker
WebSite: http://www.katymueller.com
ID:233056
Keywords:
katybaker,design,mobile,ui,interactiveDescription:
keywords:design, mobile, ui, interactive description:mobile design product android ios advertising leadership innovative creative agency travel consumer technologyKATY MUELLER
Mobile Product Design
strategy, architecture, prototypes, testing & visual
<?xml version="1.0" encoding="utf-8"?> <?xml version="1.0" encoding="utf-8"?> <?xml version="1.0" encoding="utf-8"?>American Express
I am currently working with American Express to evolve their digital product suite. On a given day you might catch me creating content maps, wireframes, researching mobile patterns, creating a prototype, planning user testing logistics or crafting a visual design.
Work coming soon.
Priceline
While at Priceline I led a redesign of their Hotel app for Android, designed a new iOS app named Hotels Pro, solved mobile sign-in/my trips and integrated Google Wallet into their existing mobile checkout flow.
Hotels for Android
Working closely with a small team of engineers and a product owner I led a redesign of Priceline's Hotel product for Android. I contributed to strategy and owned the design by creating wireframes, soliciting feedback, testing prototypes, defining bucketed screens-size styles and crafting pixel-perfect visual design.
Hotels Pro for iOS
Working with a Product Owner and Engineering I led strategy,
architecture and design on this innovative Hotel Booking app.
Rental Cars for iOS
I led this redesign of the Priceline Rental Car app for iOS from
wireframes through visual design and several stakeholder approvals.
Google Wallet Integration
This was an exciting project. We worked closely with the Google Payment and Marketing teams to integrate the Wallet payment flow into the legacy Android Priceline Hotel app. Showing the "Pay with Google Wallet" conditionally on the book bar allowed us to maintain our checkout experience while reinforcing their brand appropriately.
Sign-In & My Trips
This project answered the question, "where do I see the trip I just booked?" on the Priceline app? It involved playing out a multitude of scenarios in Omnigraffle, creating a lot of wireframes and a good deal of discussion with Engineering before we moved into visual design.
Mobile Advertising
I had a great time working at two successful mobile advertising start-ups (Medialets & Crisp).My role involved providing creative direction, managing production and maintaining relationships with agencies, vendors and publishers.
Nike Golf
I storyboarded and designed this ad to support an agency partner's pitch to Nike.
Westin
This ad was served to users in the middle of a particularly cold winter.
Mobile Marketer called it one of the Top 10 mobile advertising campaigns of 2011
Cars
This first-of-its-kind ad on Android utilized png sequencing to replicate short bursts of video from the film. Served in the Weather Channel app, we built both a rainy and sunny version of this ad that displayed based on the weather in the User's area.
Kung Fu Panda
Meant to get people excited about the upcoming film, this ad featured Po the Panda kicking his way through the title page to reveal a rich, fun and highly functional interface.
Interested in working together?
Get in Touch!
TAGS:katybaker design mobile ui interactive
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